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The evolution of TV planing and buying with Jason Trout from Next Episode.

Listen to this episode from The CTV Podcast on Spotify. In S2, E5 of The CTV Podcast, I am joined by Jason Trout, Founding Partner of Next Episode.We cover a lot of ground including:The transformation of TV planning, media buying, and ad delivery.How AdTech is shaping the Connected TV (CTV) landscape.The expanding range of data powering CTV advertising strategies.The impact of AI on creative development and campaign optimization.Emerging opportunities at the intersection of retail media and CTV.And so much more... Hosted on Acast. See acast.com/privacy for more information.



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The evolution of TV planing and buying with Jason Trout from Next Episode.

https://open.spotify.com/episode/0wc3xjsQUgoZcgMSqUK2UY

Listen to this episode from The CTV Podcast on Spotify. In S2, E5 of The CTV Podcast, I am joined by Jason Trout, Founding Partner of Next Episode.We cover a lot of ground including:The transformation of TV planning, media buying, and ad delivery.How AdTech is shaping the Connected TV (CTV) landscape.The expanding range of data powering CTV advertising strategies.The impact of AI on creative development and campaign optimization.Emerging opportunities at the intersection of retail media and CTV.And so much more... Hosted on Acast. See acast.com/privacy for more information.



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https://open.spotify.com/episode/0wc3xjsQUgoZcgMSqUK2UY

The evolution of TV planing and buying with Jason Trout from Next Episode.

Listen to this episode from The CTV Podcast on Spotify. In S2, E5 of The CTV Podcast, I am joined by Jason Trout, Founding Partner of Next Episode.We cover a lot of ground including:The transformation of TV planning, media buying, and ad delivery.How AdTech is shaping the Connected TV (CTV) landscape.The expanding range of data powering CTV advertising strategies.The impact of AI on creative development and campaign optimization.Emerging opportunities at the intersection of retail media and CTV.And so much more... Hosted on Acast. See acast.com/privacy for more information.

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