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David Kelley: Human-centered design

IDEO's David Kelley says that product design has become much less about the hardware and more about the user experience. He shows video of this new, broader approach, including footage from the Prada store in New York.



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David Kelley: Human-centered design

https://www.ted.com/talks/david_kelley_on_human_centered_design

IDEO's David Kelley says that product design has become much less about the hardware and more about the user experience. He shows video of this new, broader approach, including footage from the Prada store in New York.



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https://www.ted.com/talks/david_kelley_on_human_centered_design

David Kelley: Human-centered design

IDEO's David Kelley says that product design has become much less about the hardware and more about the user experience. He shows video of this new, broader approach, including footage from the Prada store in New York.

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