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Omdia Universe Report - Omdia Reports
Omdia Universe Selecting a Customer Engagement Platform, 2020–21 Author: Jeremy Cox, Principal Analyst Publication date: 05 Nov 2020 Executive Summary The customer engagement platforms (CEPs) included in this report have evolved from CRM systems. Whereas legacy CRM applications provided a system of record, CEPs offer a unified platform for customer engagement. The COVID-19 pandemic has […]
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Omdia Universe Report - Omdia Reports
Omdia Universe Selecting a Customer Engagement Platform, 2020–21 Author: Jeremy Cox, Principal Analyst Publication date: 05 Nov 2020 Executive Summary The customer engagement platforms (CEPs) included in this report have evolved from CRM systems. Whereas legacy CRM applications provided a system of record, CEPs offer a unified platform for customer engagement. The COVID-19 pandemic has […]
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https://resources.omdia.com/Omdia Universe Report - Omdia Reports
Omdia Universe Selecting a Customer Engagement Platform, 2020–21 Author: Jeremy Cox, Principal Analyst Publication date: 05 Nov 2020 Executive Summary The customer engagement platforms (CEPs) included in this report have evolved from CRM systems. Whereas legacy CRM applications provided a system of record, CEPs offer a unified platform for customer engagement. The COVID-19 pandemic has […]
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