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How Digitas is navigating search’s shift to the AI era, OpenAI's latest talent poach and Netflix's push for personalization

Listen to this episode from The Digiday Podcast on Spotify. On this episode of the Digiday Podcast, co-hosts Kimeko McCoy, senior marketing reporter, and Tim Peterson, executive editor of video and audio, talk about the new SEO playbook in the AI era, why OpenAI is poaching Instacart’s CEO; and what Netflix’s new home screen means for product recommendations and, ultimately, ad personalization.



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How Digitas is navigating search’s shift to the AI era, OpenAI's latest talent poach and Netflix's push for personalization

https://open.spotify.com/episode/2r4fuPabNxI9rS9NK5kdMX

Listen to this episode from The Digiday Podcast on Spotify. On this episode of the Digiday Podcast, co-hosts Kimeko McCoy, senior marketing reporter, and Tim Peterson, executive editor of video and audio, talk about the new SEO playbook in the AI era, why OpenAI is poaching Instacart’s CEO; and what Netflix’s new home screen means for product recommendations and, ultimately, ad personalization.



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https://open.spotify.com/episode/2r4fuPabNxI9rS9NK5kdMX

How Digitas is navigating search’s shift to the AI era, OpenAI's latest talent poach and Netflix's push for personalization

Listen to this episode from The Digiday Podcast on Spotify. On this episode of the Digiday Podcast, co-hosts Kimeko McCoy, senior marketing reporter, and Tim Peterson, executive editor of video and audio, talk about the new SEO playbook in the AI era, why OpenAI is poaching Instacart’s CEO; and what Netflix’s new home screen means for product recommendations and, ultimately, ad personalization.

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